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Gain Knowledge and Skills to be an Effective Vaccine Advocate

Welcome to the #VacunateYa Trusted Advocate Program portal. We curate vaccine insights and messaging from our allies and produce original content to help healthcare heroes effectively engage with friends, family, and communities in everyday conversations both digitally and in-person.

We offer a 60-minute virtual introductory training providing you with the tools you need to have a successful vaccine conversation with members of your community and share insights on how to effectively engage on social media.

Getting started


Follow us on social media and download our Welcome Toolkit to learn more about how to share your vaccine story and selfies on social media.

COVID-Vaccine Conversations


Having a conversation about the COVID vaccine  is the first step to building trust. These conversations often take time and can be challenging. Prepare yourself for the conversation with our COVID Vaccine Conversation Guide, which outlines effective messages and specific language insights to help you have meaningful conversations.

Learn how to start the important conversation about getting the COVID-19 vaccine


Aprenda a cómo iniciar la importante conversación sobre cómo recibir las vacunas contra el COVID-19

Video Portal


Our short, informative, educational videos are designed to help you become a stronger vaccine advocate!
Have a topic you want to learn more about? Email us!

Dealing with Anti-vaxxers – Dr. Nicole Baldwin

5 Key Messages When Talking About Vaccines – Dr. Asha Shajahan

How to Make a Post Go Viral – P.W. Singer

Teens & Vaccines – Dr. Brian Prystowsky

Messaging for Ultra-Hesitant Individuals – Crystal Son

LatinX Communities – Dr. Ilan Shapiro

Why This Vaccine Is Different – Dr. Ana Sofia Lopes Johnson

Pregnancy, Lactation, & Fertility – Dr. Erica Montes

Disinformation Dozen – Imran Ahmed

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